Over 11 years experience in Social Media Management & Marketing where I amassed a following of my own that totaled over 2.5 million followers and 250 million views across platforms. Over that period of time I gained experience working closely with major brands (Acuvue, Mars, Fossil, Raybans, etc), talent, and agencies to create original content that closely alligned with the goals and ambitions of the clients. Now, I own and operate a production company that boasts a social media marketing arm creating original content and commercials for brands like Tinder and Spotify.

SOCIAL MEDIA PRODUCING & EDITING

  • CHRIS HEMSWORTH

    Created original Instagram content during Chris’ press tour for his recent Netflix Original Film “Extraction 2”. Media consisted of edits for each major city visited during his tour. Over 20m+ views on Instagram.

    WATCH HERE

  • SPOTIFY

    Directed and edited multiple extremely successful digital assets for Spotify to help promote new in-app products and features.

    WATCH HERE

  • TINDER x MATCH GROUP

    Directed and edited over 150 digital marketing assets for Tinder over the last 18 months, maximizing viewership for multiple different rollout campaigns.

    WATCH HERE

  • WILL SMITH

    Worked on all social media assets posted across his platforms to help support the rollout of various projects (New Music, BET Awards, Bel Air, etc) As well as evergreen content.

    WATCH HERE

  • CARMELO ANTHONY

    In addition to basketball-related highlights and public appearance content, I was also tasked with cutting his retirement announcement video which received over 100m+ views across platforms.

    WATCH HERE

  • TOM BRADY

    Created a sizzle reel for Tom’s personal use that helped encapsulate his success on the field as well as all of his business ventures and philanthropic work over his 25+ year-long career.

    WATCH HERE

  • BAD BOYS 4 MARKETING

    Worked as the creative producer on all social media marketing assets released in conjunction with the film’s release for Will Smith’s social channels as well as the film’s. And story produced a special features lookback documentary that included over 25 years of footage starting with the first film.

    WATCH HERE

  • INDIANAPOLIS COLTS x JIM IRSAY

    Worked as the lead producer on over 30+ monthly assets for Jim Irsay and the Indianapolis Colts garnering millions of views across multiple successful platforms built from the ground up.

    WATCH HERE

  • JULIANNE HOUGH

    Created a short announcement video for Julianne’s Accessories Council Magazine award that played along side her acceptance.

    WATCH HERE

BRANDED ORIGINAL CONTENT AND COMMERCIALS

PESTIE - DON’T LET BUGS RUIN THE PARTY

A dinner with friends goes awry when an uninvited guest shows up.
During 2021 and 2022 I produced, directed, and edited original content for brands (Amazon Echo Dot, Pestie, Kizik, and Chilisleep) to help improve their social media marketing presence. These short, original concepts are mostly fast-paced, comedic “short films” that parallel the brand’s current messaging or products.

CHILLISLEEP - A.I Fans

A couple finds that the new fans they just purchased have minds of their own…

AMAZON ECHO DOT - CHRISTMAS PARTY

Amazon Echo Dot helps plan an extravagent christmas party with very little time...

AMAZON FIRE TV

Below are examples of my work with Amazon Fire TV on a campaign in 2018.  Throughout this process, I was responsible for all aspects of production including the script, filming, and editing. The campaign required three original short videos that would live across multiple platforms (including Twitter, Youtube, and Instagram.) The challenge was to create different looking and feeling videos that would maintain the brand’s messaging in completely different environments.